Meet Joel Tefft

I’m a brand + marketing strategist, serving visionary business leaders who want to transform and grow their companies.

I help build deep brands. I do this through my agency JAYBIRD. We focus on:

  • Crafting brand strategies

  • Smart marketing strategies and tactics

  • Delivering beautiful creative work

I also provide high-level brand and marketing consulting for a few clients.

CONTACT ME

Why is brand so important?

In the face of countless options, a deep brand clearly says: I’m the one you’re looking for.

No matter what is being considered - whether a business to business purchase, a consumer product, a commodity, or a service - brand is what guides our thinking.

A deep brand stands out in a meaningful way, convincing us of its superiority, and gaining our trust.

Former lovers.

(Some of them still have a thing for me)

testimonials

    • Brand Articulation

    • Design Thinking for Investor Attraction

    • Creative Design

    • Brand Voice Development

    • Copywriting

    • Script Development for Promo Videos

    • Website Direction

    • Premium Collateral Development

    • Logo Design

  • 4 years

    • Brand Refresh

    • Website Redesign

    • Creative Direction

    • Copywriting

    • Omnichannel Marketing Strategy + Tactics + Execution

    • Sales Collateral

    • Demand Generation and Capture Strategy

    • Strategic Planning

    • Project Management

    • Performance Marketing Strategy

    • Podcast Production and Post-Production Management

    • Event Design and Prospect Engagement

    • Product Packaging Design

    • Media Planning and Campaign Management

    • Website UI/UX Direction and Development

    • Sales Administration and Support

    • KOL and Partner Relationship Management

    • Event Coordination

    • Marketing Automation and CRM Optimization

    • Marketing Tools Integration and Optimization

  • 5 Years

    • Team Leadership and Development

    • Brand Strategy and Workshop Facilitation

    • Public Speaking and Presentation

    • Advertising Campaign Management

    • Product Development Involvement

    • Creative Direction and Film Production

    • Product Management

    • Employee Engagement Initiatives

    • Social Media Strategy and Launch

    • Event Coordination and On-site Selling

    • Event Design and Prospect Engagement

    • Email Marketing and Campaign Management

    • Webinar Studio Design and Education Program Development

    • Video Production Direction

    • Website Management and Maintenance

    • Marketing Strategy and Execution

  • 4 years

    • Credit Card Product Management and Marketing

    • Project and Event Management

    • Advertising Campaign Development

    • Creative Production

    • Website Development and Management

    • Brand Collaboration and Integrity Management

    • Committee Leadership and Employee Relations

    • Social Media Management

    • In-House Captive Design and Content Development

    • Email Campaign Management

    • Video Production

  • 2024

    • Website Design and Development

    • Copywriting

    • Media Support

    • Campaign Management

    • Collateral Design and Production

  • 2014

    • Video Production

  • 2023

    • Pitch Deck Creation

  • 2023

    • Pitch Deck Creation

Let’s get to work.